Tag Archives: wanamaker

Wanamaker finally gets it

–In stocks, it’s “Buy Low. Sell High”.–In weather, it’s “not the heat, it’s the humidity”.–In advertising, it’s “I know half my advertising is wasted, but I don’t know which half.” It’s a quote attributed to John Wanamaker who owned a … Continue reading

Posted in advertising, marketing | Tagged , , , , , | Comments Off