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Tag Archives: user generated content
Diet Coke Says “Drop Dead” to CGC
In yet another example of companies that “just don’t get it”, Coke is giving a chilly response to some free publicity as some Diet Coke and Mentos fans have used the two products in tandem with some entertaining results. The … Continue reading
Paving Cowpaths
AdJab reports that Chevy is having trouble with some consumer created content for the Chevy Tahoe. Users were given some audio and video collateral to work with and given the opportunity to piece them together as they saw fit. Well … Continue reading
Posted in advertising, marketing, media
Tagged social media, user generated content, web2.0
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