Tag Archives: tv

creepy fancy feast

Posted on March 15, 2011 by Chris Houchens

The first time I saw this my immediate thought was that it was some sort of joke. But the punchline never came. It’s real. Obviously, I’m not in the target demo of “cat lady wanting love”, but I’m dumbfounded (and … Continue reading →

Posted in advertising | Tagged , , , | 2 Comments

learning marketing from local media

Posted on February 22, 2011 by Chris Houchens

So your {insert local media outlet} is offering a free seminar that will “teach you how to market your business”. How benevolent of them to offer such a community service. I’m amazed at how many small businesses are suckered into … Continue reading →

Posted in advertising, marketing, media, speaking, strategy | Tagged , , , , , , | 2 Comments

numbers are not what they used to be

Posted on May 26, 2010 by Chris Houchens

The television event is dead. After ABC heavily promoted it as the television event of the decade, the final episode of LOST on Sunday night was seen by about 13.6 million viewers. To put that in perspective, the final episode … Continue reading →

Posted in marketing, media | Tagged , , , | Comments Off

connecting the dots

Posted on March 17, 2009 by Chris Houchens

Another printed newspaper went away today and with typical media self-absorption, the paper reported their own obituary with an in-depth report complete with a full page front page farewell. This death comes on the tails of last week’s Pew Research report that apparently … Continue reading →

Posted in branding, media, strategy | Tagged , , , , , | 7 Comments

i feel like something is missing today

Posted on February 17, 2009 by Chris Houchens

I feel discombobulated. I feel like I may have been brainwashed by the government to expect some sort of big event today.  But so far, nothing is happening. Maybe I’ll eventually get over it — maybe by June.  I need … Continue reading →

Posted in media | Tagged , , , , | Comments Off