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Tag Archives: southwest
getting priorities straight
Paula Berg is leaving her position as Manager of Emerging Media at Southwest Airlines. And instead of burning bridges on the way out, she left a (ahem) LUV note about Southwest. Like any good marketer — alot of it is … Continue reading
and the dominoes started to fall
I called it. Today’s announcement — United is following American’s lead. Of course, when your industry is hated and someone else has already taken the brunt of the PR backlash — decisions like these are pretty easy. Way to step … Continue reading
Posted in marketing
Tagged american airlines, post deja vu, public relations, southwest
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come check my wiring harness
I’m a Southwest person. If they don’t go where I’m going, I’m a US Airways person. With US Airways alliances, sometimes they stick me on a United flight. I haven’t flown on American in about 10 years — until a … Continue reading
Free to move about the cabin
First off, let me make clear that I’m a huge fan of Southwest Airlines. When I travel, they are my first choice for an airline. The price, the company culture, and common sense methodology that they use to run a … Continue reading
Posted in marketing
Tagged customer service, internet marketing, southwest, telemarketing
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Wine, cheese, and Tractors
First…a delightful tangent story….. A few years ago, I boarded a flight in Nashville and found the entire C-level management team of the Tractor Supply Company (TSC) seated around me. Apparently, TSC was being featured in that month’s new issue … Continue reading

