Blog Archives

watered down

I realize I just picked on Tropicana not too long ago, but their latest product has me back on the warpath.They’ve introduced a product called Trop 50 which is supposedly a lower sugar juice. If you’ll glance at the ingredient list on the

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Posted in marketing, strategy

someone tried to proposition me in a hotel lobby

Last week, I was in Chicago speaking to a group. The hotel had an afternoon social time that I stopped at one afternoon to grab a snack. While I was sitting there, a young guy came in and started talking

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Posted in marketing

junk in the trunk

I have a love-hate relationship with Penelope Trunk. On one hand, she does sometimes have a far-sighted vision for where the concept of “work” is going and how to deal with the realities of the new workplace. Sometimes, she gives

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Posted in marketing, online

congressional scam

A scam from Congress — imagine that! I got a message this morning from a staffer of Congressman Tom Cole. It seemed that he wanted to present me with an award called the Congressional Order of Merit for my work

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Posted in marketing

Black PR

While you’re all giddy about the transparency of the new web and the rise of consumer / citizen created content, common sense should tell you that stuff like this is going to happen. And while there’s no way to know

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Posted in online

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