Tag Archives: sales

on the phone

A salesguy got in contact with me this morning in reference to a service we’re looking at signing up with. I typed the following as I was on the phone with him. Why would you start out this call with … Continue reading

Posted in marketing | Tagged , , | Comments Off

on the front lines

Interesting article in this month’s issue of Fast Company. Alex Frankel is the author of the soon to be released book — “Punching In: The Unauthorized Adventures of a Front-Line Employee“. His two years of research for the book involved … Continue reading

Posted in marketing | Tagged , , , , | Comments Off

What are you selling?

In my hometown, there’s an annual downtown event that celebrates different nationalities. During this celebration of different cultures, there has been a three-on-three basketball tournament, “Teen Idol” competition, and they sell lots of funnelcakes and corndogs. The organizers say that … Continue reading

Posted in marketing, strategy | Tagged , , | 1 Comment

Salespeople types

Lots of people confuse sales with marketing and vice versa. Sales is an important function of marketing and sometimes that function is carried out by salespeople. Unfortunately, good salespeople are hard to find. I’m sure you’ve run across one or … Continue reading

Posted in marketing | Tagged , , , | 4 Comments

This Old Pledge Week

It’s pledge week for both my local public television stations. And frankly, it’s annoying on many levels. Don’t get me wrong. I really like public TV. I watch both these channels quite a bit. But here’s the problem. The shows … Continue reading

Posted in strategy | Tagged , , | 1 Comment