Blog Archives

i like it when it makes sense

So you’ve probably seen several of your female Facebook friends post status updates such as: “I like it on the kitchen table.” “I like it on a chair at the bar.” “I like it on the floor of my van.”

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Posted in marketing, online

that’s just great

Attention Non-profits (and for-profits): Maybe this is the reason you aren’t getting decent media coverage. If you’re not putting in the effort to get a pertinent message to the proper media outlet, why should they put in the effort to

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Posted in marketing

the great hoosier nonprofit tour

If you’re involved in the management of a non-profit organization, you’ll want to make plans to attend one of these events in January. I will be presenting my keynote entitled — Selling Good Works : Fundamentals of Marketing a Non-Profit

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Posted in marketing

Mr Splashy Pants

Greenpeace has been running a poll to name some whales that are traveling in the Pacific. 29 of the 30 nominations are for either mythical, Zen-ish, or new-age-type names like Kaimana, Shanti, and Aurora. And then scanning down the list,

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Posted in marketing, online, strategy

Marketing a Non-Profit Organization

Mark your calendars…I’ll be presenting a program for the United Way of Southern Kentucky on August 10 from 2-4pm entitled “Marketing a Non-Profit Organization. We’ll address the unique marketing opportunities and challenges faced by charities, public service agencies, and other

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Posted in marketing, speaking

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