Tag Archives: logos

more olympic hijinks

Posted on November 28, 2007 by Chris Houchens

Not to be outdone by the freaky seizure-inducing 2012 London Olympic logo — Vancouver (who’s hosting the 2010 Winter Games) has rolled out some creepy mascots. God Save the Queen. Pass it on…SharePrintEmailDiggReddit

Posted in marketing | Tagged logos, olympics, post deja vu | 1 Comment

hey taxi!

Posted on October 19, 2007 by Chris Houchens

Sometimes the product IS the logo. If you’re lucky enough to be caught in that position, don’t mess with it. But bureaucracy is not that smart. In what is a sure fire example of the crap that can be produced … Continue reading →

Posted in marketing | Tagged committee marketing, graphic design, logos | Comments Off

No Go Logo

Posted on June 6, 2007 by Chris Houchens

There’s been quite a bit of online conversation and critique about the 2012 Olympic logo. Great comments from Hugh who was actually there when it was unveiled. And Seth had some great advice for people who speak jargon-ese to detract … Continue reading →

Posted in branding, marketing | Tagged graphic design, logos, olympics | 4 Comments

Same Bat Time : Same Bat ?

Posted on August 16, 2006 by Chris Houchens

Quick. What’s wrong with this billboard?(Other than the fact that they make a weird couple.) You’d think a TV station would know something about advertising. But, you’d be wrong. Forgetting one detail makes the entire thing useless. Maybe the dog … Continue reading →

Posted in advertising | Tagged ad copy, ad design, billboards, bowling green, logos, radar the weather dog, tv | 4 Comments

The Name Game

Posted on April 24, 2006 by Chris Houchens

Naming a business is one of the most important decisions you’ll ever make. It’s second only to naming a child (Pass the salt, Veleena.) Nine years ago, I gave my marketing practice the name, Shotgun Concepts. Sometimes people ask me … Continue reading →

Posted in branding | Tagged brand strategy, logos | 1 Comment