A few years ago, I helped write a book about healthcare marketing and HIPAA. Over the past few weeks, I’ve had a major uptick in the number of media inquiries and emails from healthcare marketers who want my take on…
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A few years ago, I helped write a book about healthcare marketing and HIPAA. Over the past few weeks, I’ve had a major uptick in the number of media inquiries and emails from healthcare marketers who want my take on…
Read more ›
In my main keynote, I take the audience through a series of three essential elements for successful marketing. The first element, “Marketing begins with the Product” is usually met with a collective “Duh” from the room. But so many organizations…
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