Blog Archives

corporate memo stupidity

Posted on June 10, 2010 by Chris Houchens

GM has sent out a memo telling employees to stop refering to the Chevrolet brand as “Chevy.” From the Advertising Age Adages blog… The note said: “When you look at the most recognized brands throughout the world, such as Coke…

Like Lemmings Off a Cliff

Posted on July 14, 2005 by Chris Houchens

I had posted earlier about the odd feeling of the marketing offer to be treated like a GM employee during the midst of huge GM employee layoffs. Apparently, this didn’t phase too many people as the “GM Employee Discount for…

ALL Messages are Ad Messages

Posted on June 9, 2005 by Chris Houchens

GM announced this week that they’re laying off 25,000 of their employees. GM is running an ad campiagn this week that offers to treat you like an employee by offering the Option1 Employee Discount to everyone. Do I want to…