Tag Archives: gimmicks

Salmon Flavored PR

Apparently, I’m in the mood for holiday marketing posts. As in years past, the Jones Soda Company has just announced their usual holiday PR gimmick…putting out an oddly flavored “holiday-themed” soda such as Turkey&Gravy or Green Bean Casserole. This year … Continue reading

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Denny Crane

There’s a neat marketing tactic involved in the promotion of the new season of “Boston Legal” which premieres tonight on ABC. There have been banner ads popping up that look like typical law office advertising. The ads promote the firm … Continue reading

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