Tag Archives: brand zeitgeist

business book reviewers

My publisher has provided me with a limited number of review copies of Brand Zeitgeist. I am looking for a few good online mavens and connectors who want to review the book. If you have an active (couple of posts … Continue reading

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judging the book by the cover

Finally. I present to you the cover of Brand Zeitgeist. My book, which will be available in March, reinforces basic marketing and branding principles and illustrates how organizations can use fundamental aspects of human nature to develop a brand strategy. … Continue reading

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want to write a business book blurb?

UPDATE: manuscript has been sent to all who requested it for blurbs. If you requested and didn’t get an email from me, contact me. ***************** For the past year, I’ve been writing a book. (a blog post will eventually be … Continue reading

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