Tag Archives: blogs

PR firms and bloggers are like matches and gasoline

Posted on October 7, 2011 by Chris Houchens

Blogger outreach in PR is like working with gasoline. Work with it correctly and it makes the vehicle go. Do it incorrectly and it blows up with disastrous consequences. I am amazed at the number of PR firms who have … Continue reading →

Posted in marketing, media | Tagged , , , , | 5 Comments

moving a blog from blogspot to wordpress

Posted on January 16, 2011 by Chris Houchens

I’m normally just an occasional lurker in the weekly #blogchat on Twitter. But Sunday night’s #blogchat was about changing blogging platforms — a subject that I’ve had intimate experience with. I started blogging in January 2005 on Blogger at http://shotgunconcepts.blogspot.com … Continue reading →

Posted in online | Tagged , , , | 6 Comments

guesting at B2CMarketingInsider

Posted on July 26, 2010 by Chris Houchens

I was delighted when Brian Rice recently invited me to do a guest blog post for his B2C Marketing Insider. (It also allowed me an opportunity to shill Brand Zeitgeist again!) My guest post is a little different from what … Continue reading →

Posted in branding, strategy | Tagged , , | 1 Comment

i’m here — hope you are too

Posted on February 7, 2009 by Chris Houchens

If you’re reading this in your rss feed reader, then you’ve made it with me to the new blog. As I said in the last blogspot post, I should have done this a long time ago and really should have … Continue reading →

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the last blogspot post

Posted on February 7, 2009 by Chris Houchens

It’s something that I should have done a long time ago, but this weekend, I am biting the bullet. Effective 7-feb-2009, I am moving the Shotgun Marketing Blog to a new location at my business site at http://shotgunconcepts.com/ If I … Continue reading →

Posted in online | Tagged | 2 Comments