Blog Archives

best of 2009

People hate year end lists. But at the end of each year that I have blogged, I have done a list of top / favorite posts from the previous year. You can peruse previous years here: [2005] [2006] [2007] [2008] I basically

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Posted in marketing

the one where I talk about international marketing

In late November, I was fortunate enough to be included in the third of three groups of American entrepreneurs invited to London by British Airways as a part of their Face of Opportunity conferences. I’ve often said that it should

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Posted in marketing, strategy

do as they say not as they do

Q. — As a general rule, what industry (as a whole) has the worst web sites? A. — Ad Agencies. I’ve noticed most agency web sites have a few common characteristics: Rule #1: Flash! Staff / Management Bios: Wacky, fun,

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Posted in advertising, online

your company’s looming social media disaster

Think about if you’ve met any of these cutting edge people… Remember when the Macarena came out? You probably danced it at some public gathering for the few weeks it was popular. Then it went away. And then a few

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Posted in online, strategy

the little things

People get excited about and take photos of little bottles of shampoo. Studies show that tips increase when the diner is given an after-dinner mint and the tip increases even more when the mint is personally handed to the diner

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Posted in marketing, strategy

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