Blog Archives

at least there was a call to action

Posted on May 6, 2009 by Chris Houchens

If your phone call doesn’t get through, maybe you could send them a letter. I wonder if they prompt customers to email their telemarketing department. Pass it on…SharePrintEmailDiggReddit

Tagged with: banner ad, funny, old thinking
Posted in marketing, online

the most annoying banner ad of all time

Posted on December 3, 2008 by Chris Houchens

Here’s one of my online marketing rules. Audio that auto-plays on a website is bad. The main reason is simple. Studies show that the majority of web browsing is done at the workplace. Auto-play audio alerts fellow cube dwellers or…

Users First

Posted on December 11, 2006 by Chris Houchens

There’s been quite a bit of talk over the past few days about some remarks that Jim Buckmaster, an executive at Craigslist, made at a media conference in New York last Thursday. It seems that Buckmaster stated that he has…

Nerve Gas vs Natural Gas

Posted on February 9, 2006 by Chris Houchens

There’s always the chance for trouble when you let contextual keywords place your advertising. (via Wonkette) tags:: funny – advertising – internet marketing Pass it on…SharePrintEmailDiggReddit

Tagged with: banner ad, funny, internet marketing
Posted in advertising, online

Ain’t Gonna Be Banner Ads

Posted on December 28, 2005 by Chris Houchens

A caveat before I begin this post – He who looks into the crystal ball…eats glass. An updated forecast from JMP Securities says that online media will account for more than $1 of every $10 spent for advertising by 2010.…