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sadly, this is not a parody

Posted on September 24, 2009 by Chris Houchens

One of the best indicators that you have a horrible idea is that people think its a joke. Microsoft wants you to have Windows 7 launch party. This is not a joke. PLEASE do not invite me to any such…

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Posted in marketing, strategy

Death of TV ads

Posted on April 20, 2006 by Chris Houchens

Two options for talking to the public… 1) Speak honestly to them. Sometimes they’ll be interested and listen. Sometimes they won’t and will tune you out. Not going to buy this time?….Well, maybe next time. 2) Take out a gun,…

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Posted in advertising, media

The Original Idea

Posted on January 17, 2006 by Chris Houchens

Quickly answer these 3 questions about current major corporate ad campaigns…1) Why do Microsoft’s ads currently have “dinosaur people” in them?2) Why does David Spade torture his pudgy cubicle buddy when he doesn’t say “No” in Capital One spots?3) Also…

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Posted in advertising

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