A quick follow up thought to my post last week about a PR firm’s debacle… Barbers don’t cut their own hair. The cobbler’s children have no shoes. A lawyer who represents himself has a fool for a client. And marketers…
This post is not about the numbers. It’s about common sense. It doesn’t really matter how many followers you have or what your Klout score is — just as long as you’re using those social media channels to engage your…
Do you know someone who needs a better understanding of the “new” world of media, advertising, and PR? From 24-Jan to 13-May, I’ve been asked to teach an online course on the Principles of Advertising for Western Kentucky University. Officially,…
Q. — As a general rule, what industry (as a whole) has the worst web sites? A. — Ad Agencies. I’ve noticed most agency web sites have a few common characteristics: Rule #1: Flash! Staff / Management Bios: Wacky, fun,…
You see, it’s funny because it’s true. I’ve never designed a stop sign, but I have been in discussions that were frighteningly like these. Pass it on…SharePrintEmailDiggReddit