Today’s news (that we’ve seen coming for weeks) is that Kodak is bankrupt. I’m sure the SEO hungry Monday morning quarterback business and marketing bloggers living in their mother’s basements have had a post in draft mode for weeks just…
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Chris Houchens
Marketing Speaker + Marketing Author
Blog Archives
brand strategy lessons from zappos cyberattack
Online retailer Zappos has been attacked via one of their servers in Kentucky. (yes, we have servers and electricity in Ky.) Anyone who has spent any amount of time following me or listening to me speak knows I love to…
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Tagged with: bran, brand strategy, communication, crisis management, cyber attack, zappos
Posted in branding, online, strategy
Posted in branding, online, strategy
oprah hates your billboard
I don’t think Oprah would be happy that you put a QR code on a billboard. But put aside the whole distracting driving and near certain chance of death thing and just use some common sense. In this great article about…
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twitter gets (more) political
Twitter has announced that they will begin accepting political ads. While anyone who has spent any time on Twitter knows it can be a politically charged environment, political advertisers need to be cautious with a media buy like this. Currently…
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the worst kind of tweet
The worst tweet someone can send on twitter is similar to this one: sorry for all the upcoming tweets! about to enter #twitterchat to LEARN from others!!!! Other than the excessive use of exclamation marks and the fake gushing about…
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