Category Archives: online

the unwritten kodak bankruptcy post

Posted on January 19, 2012 by Chris Houchens

Today’s news (that we’ve seen coming for weeks) is that Kodak is bankrupt. I’m sure the SEO hungry Monday morning quarterback business and marketing bloggers living in their mother’s basements have had a post in draft mode for weeks just … Continue reading →

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brand strategy lessons from zappos cyberattack

Posted on January 16, 2012 by Chris Houchens

Online retailer Zappos has been attacked via one of their servers in Kentucky. (yes, we have servers and electricity in Ky.) Anyone who has spent any amount of time following me or listening to me speak knows I love to … Continue reading →

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oprah hates your billboard

Posted on October 17, 2011 by Chris Houchens

I don’t think Oprah would be happy that you put a QR code on a billboard. But put aside the whole distracting driving and near certain chance of death thing and just use some common sense. In this great article about … Continue reading →

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twitter gets (more) political

Posted on September 22, 2011 by Chris Houchens

Twitter has announced that they will begin accepting political ads. While anyone who has spent any time on Twitter knows it can be a politically charged environment, political advertisers need to be cautious with a media buy like this. Currently … Continue reading →

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the worst kind of tweet

Posted on September 15, 2011 by Chris Houchens

The worst tweet someone can send on twitter is similar to this one: sorry for all the upcoming tweets! about to enter #twitterchat to LEARN from others!!!! Other than the excessive use of exclamation marks and the fake gushing about … Continue reading →

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