Category: advertising

taco bell routine republic goes up against mcdonalds

This “Routine Republic” ad campaign by Deutsch for Taco Bell is amazing. Ad types love it because they love dystopian ads reminiscent of the ad they all worship. But the Taco Bell ad actually works too. It takes the value

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airquote marketing

Dear small business whose ad is featured in this photo… Firstly, you’re not “using” the right term for people to “like” your page on “Facebook”. I further “suggest” that you actually take a step back with your social marketing “strategy”

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15 advertising tips from David Ogilvy

David Ogilvy was brilliant and is probably spinning in his grave from the current state of advertising. Everyone in marketing or advertising should be required to read Ogilvy on Advertising. Here are 15 great quotes from him put together by

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this is the best ad copy you could come up with?

From the same ad agency who developed an ad for a florist with the tagline “Every rose has its thorn”… (Originally posted on Instagram.) They’re also working on a campaign for a bakery using “That’s how the cookie crumbles.” I

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jc penney failure

I’m typically not one to root for something to fail, but I will make exceptions. Ever since the “rebranding” of JC Penney JCP back in February, I’ve boycotted the store and waited for the day that their marketing stupidity would

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the one where I talk about kotex

When most brands try to integrate their social media and traditional marketing, it’s … awkward. Here’s a current commercial for a brand and a product I am biologically unable to connect to: You know what helps says the hipster female

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monday morning quarterbacks

We’re in the 24-hour period when everyone in America is an ad critic, but it’s not as great this year. As I tweeted during the “big game”: One of the few times in recent years that the #SuperBowl game was

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