Comments on: we’ve got trouble right here in Newspaper City http://shotgunconcepts.com/2009/12/weve-got-trouble-right-here-in-newspaper-city/ Marketing Speaker + Marketing Author Thu, 09 Feb 2012 16:06:57 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Mark Van Patten http://shotgunconcepts.com/2009/12/weve-got-trouble-right-here-in-newspaper-city/comment-page-1/#comment-799 Mark Van Patten Thu, 03 Dec 2009 14:48:39 +0000 http://shotgunconcepts.com/?p=1192#comment-799 The "top market" newspapers ARE in trouble with falling circ and ad revenues resulting in drastic declines in profits. The NAA is primarily funded by these "top market" corporate giants and multi-market wannabes so naturally they have extrapolated the data to apply to all newspapers. Your parody is spot on. Nice job. Newspaperproject.org does a better job of highlighting why it makes sense to advertising in newspaper. Suburban Newspapers of America does a nice job of explaining how their newspapers are different than the behemoths. The “top market” newspapers ARE in trouble with falling circ and ad revenues resulting in drastic declines in profits.
The NAA is primarily funded by these “top market” corporate giants and multi-market wannabes so naturally they have extrapolated the data to apply to all newspapers.

Your parody is spot on. Nice job.

Newspaperproject.org does a better job of highlighting why it makes sense to advertising in newspaper.

Suburban Newspapers of America does a nice job of explaining how their newspapers are different than the behemoths.

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