Month: September 2008

the eckberg effect

A few weeks ago, I was being interviewed for a story by Cincinnati Enquirer reporter John Eckberg. As we corresponded and he read this blog, he noticed that I occasionally do a few book reviews and asked if I would

Posted in book reviews, media, strategy Tagged with: ,

update on nyu journalism mediashift

I wrote a post a couple of weeks ago about an NYU student who wrote a post about the online knoweldge of GenY in her journalism class. From communicating with Alana, I knew there would be a follow-up from the

Posted in media, online Tagged with: ,

zero tolerance social media

For the last couple of months, I’ve been on the receiving end of Peter Shankman’s thrice daily HARO email blast. I think it’s great — on many levels. I have functioned as a source for a few reporters doing marketing

Posted in media, online Tagged with: , , , ,

old vs new

According to Emily Post, the classic correct formal introduction is along the lines of: “Mrs. Jones, may I present Mr. Smith? Of course, that devolved into either introducing oneself or something casual along the lines of: “This is my friend,

Posted in marketing Tagged with: , ,

muscle shoals has got the swampers

Back in my radio career, in addition to managing operations for the stations in the group, I also held down several airshifts as a “radio personality”. DJs get sick of songs way before you do. On the CHR formatted station,

Posted in marketing, speaking, strategy Tagged with: , , , ,

embedded and right

A NYU journalism student has written an “embedded report” about Quarter lifers / GenY’s outlook on journalism and online media for the PBS Mediashift blog. In the online journalism class that I teach, I find the exact same results as

Posted in media, online Tagged with: , , ,

bill gates as kramer. no es bueno

I had high hopes when Crispin Porter + Bogusky took over the MSFT campaign. I expected something creative, edgy, and/or amusing. I was doubly excited when I heard Seinfeld was involved. Imagine my (and your) dissapointment with this garbage:Questions:Yeah. He’s

Posted in advertising, marketing Tagged with: , , ,