Month: February 2008

fishy facts

Approximately 23% of the year’s sales of Filet-O-Fish sandwiches at McDonalds are purchased during a 40 day window that began today. Filet-O-Fish was invented in 1962 by a Cincinnati / Northern Kentucky McDonald’s franchisee who had stores located in a

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charity case

Two conflicting thoughts in my head about this story. 1) Wow. What a great business.We should all strive to create products that customers crave. Products that customers are willing to become involved in (emotionally and financially). We should be developing

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