best of 2007

NOTICE: All the links in this post go to the old blogspot location. If you’d like to read these posts, please browse the best of 2007 tag. Thanks.
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January will mark the end of my third year of blogging. And 2007 has been another good year. I’ve been a marketing business speaker to seven groups including my first barcamp. The Shotgun Marketing Blog has bounced all over Advertising Age’s list of the top marketing blogs. I was lucky enough to put another author credit to my name with a marketing book that was released in late summer. And a local marketing group named me as their marketer of the year.

As I did in 2006 and 2005, I’d like to showcase some of the year’s best posts. What makes them the best? These are posts that either got a lot of mileage around the web, were heavily commented/linked to, or are just posts that I liked alot.

– Don’t Trust Bloggers
They have shifty eyes.

– This Old Pledge Week
Are you killing your own customer base?

– Delivery
What if your pizza guy starting delivering pizza like you send spam email?

– Salespeople Types
You’ve met all these people.

– Guerrillas peeing in the ocean
Guerrilla marketing’s impact may be small if you don’t do it right.

– What are you selling?
If you don’t know — how will your customers?

– Square Hole — Round Peg problems
Stop using old answers to new marketing problems.

– Even God has brand problems
Your customers may not love you even when you provide what they need.

– Artificial Networks
Make sure your marketing network is real.

– Marketing Haiku
Marketing knowledge delivered in 19 17 syllables

– Old Media
Changes in media are not on the way. They’re here.

– Mr. Splashy Pants
Non-profits (and for-profits) need to embrace new blood.

If you’re a new reader, this will give you a chance to catch up. And if you’re a long time reader, thanks for sticking with me.