Month: October 2007

spelchek

The actual mark of a successful man is that he proofreads his trendy inspirational sayings before he paints them on a wall in his store.(taken at a bassproshop in Clarksville, IN)

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new video digs

We just put the finishing touches on my new speaking demo tape. Thanks to Doug Marrs and the team at Studio Now for the great job. You can watch the video below. If you need a speaker for a conference

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last train to brandville

Long time readers of the Shotgun Marketing Blog know that I’m a big anti-fan of the idea of governments trying to “rebrand” a geographic area — (many past examples here) City leaders of Clarksville, TN are tired of all the

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Even God has brand problems

This post is about brands so stick with me for a minute. The area I live in has been in a drought. It hasn’t been the “sure could use some rain” kind of drought — but rather the “kind that

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hey taxi!

Sometimes the product IS the logo. If you’re lucky enough to be caught in that position, don’t mess with it. But bureaucracy is not that smart. In what is a sure fire example of the crap that can be produced

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shirtless drill

I have never stepped inside an Abercrombie and Fitch store. Sadly, I’m too old to pull it off. They’ve built a brand around a certain look. Their marketing reflects the shirtless chiseled male — a.k.a. the “Abercrombie look” (which sadly,

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congressional scam

A scam from Congress — imagine that! I got a message this morning from a staffer of Congressman Tom Cole. It seemed that he wanted to present me with an award called the Congressional Order of Merit for my work

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