High pitched sound from Corbin

Posted on April 12, 2007 by Chris Houchens

KFC has gone the way of the ad gimmick like GE’s Tivo commericals. They’ve inserted a high pitched sound in a spot that supposedly only young ears can hear. It’s the same high pitched frequency used in teen repellent. See the spot here…

That high pitched sound? It’s just the blood trying to squeeze through your blocked artery.

About Chris Houchens

Chris Houchens is a marketing speaker and the author of Brand Zeitgeist. Follow him on Twitter or Facebook.
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3 Responses to High pitched sound from Corbin

  1. mark says:
    February 6, 2009 at 21:06

    I hear it. I hear it!

    No, wait, thats the ringing in my head from tinnitus.

  2. Ron E. says:
    February 6, 2009 at 21:07

    Ok…I hear it, but I really don't get it.

    They get kids attention in the most unattractive part of it for them- the pricing!

    My opinion: silly, get a better way to get their attention (& keep it).

  3. Adrian says:
    February 6, 2009 at 21:08

    But surely the teen repellent sound is going to repel not attract teens?

    Even after 8 years of aural abuse as a live sound engineer and being way past the supposed bounds of teenager hearing, at 47 years old I can hear it.

    Someone’s being had, or manipulated.

    Hey look! I’m talking about it, they got my attention. Still didn’t rush out and buy a bucket though.