Apprentice ppt

Here’s a Columbo “oh yeah, one more thing” post….

While at lunch, I remembered there was another point I wanted to make in my Apprentice Marketing post. (I need to start taking notes while watching TV)

Point 4) – If you have nothing to say…then say nothing. Don’t create a Powerpoint to convey that nothingness.

Not that I would ever wish to be Donald Trump…but while sitting in numerous bad Powerpoint presentations, I have wished for the ability he showed last night to tell the bad presenter…”Is this really necessary?…Just sit down!”

A much more effective communication strategy was shown by the other team with the simple prop of the baby carriage…(after all, Charmaine is a WKU Communications grad.)

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About Chris Houchens

Chris Houchens is a marketing speaker and the author of Brand Zeitgeist. Follow him on Twitter or Facebook.
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